I recently read an excellent study about the impact of security and privacy on brand reputation and customer loyalty. I was looking for some solid analytical data to prove my strong belief that security can be a "competitive advantage or differentiator." This study, "Secure the Trust of Your Brand," published by The CMO [chief marketing officer] Council, corroborates my convictions regarding the importance of security. It is worth downloading and showing all executives (www.cmocouncil.org).
IT security has the potential to impact a business at every level. Few other business areas, if any, have the potential to damage customer relations, disrupt supplier dealings, lower employee productivity, lose revenue and even lead to the arrest of the CEO.
An overreliance on compliance and limited information sharing between the federal government and the private sector have resulted in attackers holding a firm edge over security professionals. How do we take back a decade of losing?
Pornography. Adult Chat Rooms. Violence. Child Stalking. Hacking. There are millions of websites that house offensive content that minors should not be exposed to, and their presence is compounded by their accessibility.