Tenable reported that scammers have been running the ads, which are nearly three to five minutes in length, since the end of last month. All the ads featured a fake tweet from SpaceX and Tesla founder Elon Musk stating that he will unveil his own cryptocurrency dubbed "$SpaceX," which seeks to fund Musk's purported mission to "take everyone to Mars and make human life possible there."
"The reason this particular campaign stands out is that it didn’t rely on promotion through Telegram channels or social media, but it rode the wave of success scammers have found through YouTube. It did so by leveraging the existing infrastructure of YouTube Ads to identify their target demographic of cryptocurrency enthusiasts and get their ads in front of thousands of viewers. Many new cryptocurrency investors look to YouTube channels for news and guidance, so it’s an ideal channel for promoting a fake coin," said Tenable researcher Satnam Marang.