IDaaS on the March

The Identity as a Service (IDaaS) market continues its rapid expansion as organizations wrestle with the de-perimeterization effects of mobile and cloud. At a recent Gartner Data Center Conference, the analyst firm claimed that by 2018 the amount of corporate data that travels directly from mobile devices to the cloud without ever crossing into the traditional corporate network will grow to 25 percent, up from less than 5 percent at the time of the study. Facing that uncomfortable truth requires a new approach to securing access to corporate data  –  one which can handle these increasingly hybrid use cases. This is where IDaaS comes in, securing access to corporate applications and data whether in the cloud, on mobile devices or in the data center. The market is certainly moving at a fast pace  –  Gartner estimates that by the end of 2018, IDaaS offerings will make up 25 percent of all identity and access management (IAM) purchases, which is more than double the 2014 share of under 10 percent. In fact, the identity market as a whole is growing at a faster pace than any other security market – and within the identity market Centrify is a leader among the two fastest growing segments, including IDaaS and Privileged Identity Management (PIM). Centrify improved our position in the IDaaS market dramatically over the past year and we are now arguably ranked one of the top three vendors overall based on our growth and innovation. This is a great accomplishment in that other vendors have been in the market longer than us, but our product innovation and customer adoption is having us bypass others. And the good news is that Centrify is not just a tactical “one trick pony.” It is not just a one login solution for SaaS, but offers a broad set of capabilities that also extend to privilege management and address on-premises systems and apps. We offer Mac management as well. In fact, due to our growth and innovation, one could make the case that we are one of the top pure-play vendors overall and the top pure-play from the breadth of product capabilities point of view. Again, we consider this phenomenal progress in such a short period of time, especially in a year where almost every vendor faced growth contraction mostly due to several of the platform vendors entrance into the market. From Centrify's perspective, one of our main strengths for end-user identity scenarios continues to be that of our enterprise mobility management and Mac management capabilities. We believe that Centrify's EMM and Mac features continue to be the strongest in the IDaaS market. The importance of integrated Mac and mobility management is further highlighted by the fact that several of our competitors have scrambled this year to add basic mobile management features after recognizing the importance that mobility plays in securing corporate data and apps. To learn more, download this Gartner Magic Quadrant, which rates vendors on their ability to be global, general-purpose identity and access management (IAM) service providers for multiple use cases. The vendors in this Magic Quadrant must provide some level of functionality in all of the following IAM functional areas: Identity Governance and Administration, Access, and Identity log monitoring and reporting. Get the full complementary report and learn why Centrify is a leader in this Magic Quadrant. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

By Corey Williams, Senior Director of Product Management and Marketing

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