What sales tactics actually work?
In light of a new study that dissects the various marketing tactics used to get the attention of security executives, SC Media asked four high-ranking security professionals for their biggest likes – and their biggest turn-offs – when getting wooed by vendors with their wares. Here’s what they said what attracts them (best practices) and repels them (pet peeves) during this courtship process.
Mark Eggleston, Health Partners Plans
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